Hi, I’m Jennifer
I’m a Certified Business Consultant, yoga studio owner, and Mom. I’m passionate about working with fitness studio owners to fuel successful, profitable, and rewarding businesses.
My WHY
When I opened my yoga studio, Twist Yoga, in 2013, I didn’t know what I didn’t know. I made mistakes, learned a ton, made more mistakes, and learned even more. Now, I’m ready to share my vast knowledge base with YOU.
I sincerely believe that connection fuels happiness, and I know how it feels to feel all alone when you are making big decisions in your business. It’s both empowering and paralyzing.
Over the past 10 years, I’ve guided my own boutique yoga studio through hills and valleys and everything in between. But, I’ve always had a plan, measurable metrics, support and strong core values to guide me through these years. I believe in using traditional business metrics to create a non-traditional business that makes a profit, pays the owner, serves the communty, creates opportunity for teachers, and builds a healthy studio.
I like to have fun, make silly jokes, and implement strategic, effective business-tested solutions that help fuel YOUR goals - both personal and professional. If this sounds like something you need more of, book a free 30 minute discover call with me now.
Extra Goodies
Twist Yoga Founder & Chief Happiness Officer 2013-present
Mindbody Visionary 2017, 2018, 2019
lululemon Ambassador 2015-2019
Mindbody ONE Champion 2017-2024
Entrepreneur’s Organization 2017-2019
The Shades of Entrepreneurship Podcast
Oregon Entrepreneurs Network feature
Canvas Rebel Magazine feature
Lake Oswego Review article
Yoga Biz Camp Podcast S2 E 1
Boutique Fitness Marketing Podcast S1 E2
”Yes, Your Teacher Training Can Make You Money” webinar on Mindbody One 9/15/23
10 Ways to Market your Yoga Studio that won’t cost any Money - Blog on Mindbody
Client Success Stories
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I cannot express enough gratitude for the profound impact Jennifer Pahl has had on our yoga studio as a business! Her work with us has been nothing short of transformative. If you're seeking to take your studio to the next level, look no further than Jennifer! From the moment we engaged with Jennifer, her warm and encouraging demeanor instantly put us at ease. She exudes a genuine passion for yoga and a deep understanding of the unique challenges faced by yoga entrepreneurs. Jennifer's personalized approach made us feel seen and heard, and she quickly identified areas where we could improve and grow. Jennifer's unwavering support and motivational insights pushed us to surpass our own limitations and embrace the endless possibilities that lie ahead. We've become more confident, both as yoga professionals and as individuals, all thanks to Jennifer's uplifting guidance. Jennifer Pahl is a true gem in the world of business coaching. Her ability to unlock potential and drive results is unparalleled. Thanks to her guidance, we now run our yoga business with unparalleled efficiency, and our profits have never been higher. If you're seeking a compassionate, knowledgeable, and empowering coach who will undoubtedly lead you towards success, Jennifer is the one you've been looking for. We wholeheartedly recommend her to any yoga entrepreneur seeking to flourish in both their business and personal journey."
Justin R. - Yoga Loft
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"Jen is down-to-earth, creative, savvy and supportive—exactly the person that any small business owner needs on their team. She has the unique ability to simultaneously see both the big picture and small details to create real positive momentum. If you're looking for a consultant who knows the boutique fitness industry and has years of experience building a profitable studio, work with Jen! "
Connie P. - Pixality Design
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"I have known Jennifer for many years and have always admired the many hats that she wears. From yoga studio owner, yoga teacher and retreat facilitator, to being a selfless community connector. She recently helped me start up my business and launch my website from the ground up. If you don’t know where to start, Jennifer is the answer to accommodate all your business needs. "
Patty B. - pattybooth.com
Motivation comes from within — and I’m here to help you activate it.
Let’s connect
Curious? Not sure if coaching is for you? My goal is to work together to create a path to your goals, decrease your stress and increase your profits!